Umbria in London, with new tourism products and excellent gastronomic products

Sviluppumbria, in collaboration with the coordinators of Consortia and Aggregated groups, has organized a communication and discussion event with the press and British tourism operators, which will be held on July 5 at the Kensington Town House, in the heart of London.

The event is part of the new joint programming between public and private entities, which aims to strengthen the promotion and tourism marketing efforts toward target markets, in Europe and internationally.

The event is expected to host forty journalists and ten tourism professionals, with a focus on the wedding segment, which will be one of the new tourism proposals that Umbria will offer to the British market.

Following a brief presentation on Umbria tourism, attendees at the event will be able to engage in informal one-to-one discussions and be treated to a cooking demonstration featuring Umbrian gastronomic specialties, conducted by Valentina Harris, a noted author, journalist and television personality.

In addition to Sviluppumbria, representatives of seven tourism consortia will participate.