Umbria targets the French market in 2019
12 Mar 2019
For the first time Umbria is present at the French edition of IMM - International Marketplace, taking place in Paris on 12 March 2019.
The event is the largest and most important meeting place between destinations and tourist media, both online and offline, carried out in a ‘speed-dating’ format. Umbrian participation has been organised by Sviluppumbria, which scheduled appointments with 22 tourism professionals. The event is part of a rich program that will culminate on 20 June 2019 with a presentation and B2B that will take place at the prestigious Italian Institute for Culture in Paris, aimed at promoting Umbria to a wide audience of press and tour operators.
